Privacy Policy
Last Updated: August 21, 2026
Formidable GTM™ respects your privacy. This Privacy Policy explains how Formidable Marketing, LLC, doing business as Formidable GTM (“Formidable GTM,” “we,” “us,” or “our”), collects, uses, and protects information when you visit our website, request access to our products or services, or otherwise interact with us.
Information We Collect
We may collect information that you voluntarily provide to us, including your name, work email address, company name, title or role, company size, and other business information you choose to provide. When you use Formidable GTM products, we may also collect information you provide through assessments, business-context questions, account registration, and other product interactions. We may automatically collect limited technical information about your use of our website, such as browser type, device information, pages visited, referral information, and general website usage data. We may use analytics and similar technologies to understand how visitors interact with our website and improve the user experience.
How We Use Your Information
We may use information we collect to:
Provide access to Formidable GTM products, assessments, reports, and related services;
Generate business-specific GTM analysis, scores, insights, recommendations, and reports based on information you provide;
Create and manage user accounts;
Respond to inquiries and communicate with you about Formidable GTM;
Provide information about product access, updates, and relevant offerings;
Operate, maintain, improve, and secure our website and products;
Analyze product usage and improve the quality and usefulness of our services; and
Comply with applicable legal and regulatory requirements.
Business and Assessment Information
Formidable GTM may use information you provide about your organization, including assessment responses and business context, to generate GTM revenue intelligence, diagnostic results, recommendations, and related reports. The quality and relevance of these outputs depend in part on the accuracy and completeness of the information you provide.
We do not represent assessment results or generated insights as independently verified financial, legal, investment, or other professional advice.
How We Share Information
We do not sell your personal information. We may share information with service providers that help us operate our website, technology platform, communications, analytics, payment processing, hosting, and other business functions. These providers may access information only as necessary to perform services on our behalf and subject to their applicable contractual and privacy obligations. We may also disclose information when required by law, to protect our legal rights or the rights and safety of others, or in connection with a merger, acquisition, financing, sale, or other business transaction involving Formidable GTM or Formidable Marketing, LLC.
Artificial Intelligence and Automated Analysis
Formidable GTM uses artificial intelligence and automated technologies as part of its Revenue Intelligence Engine™ to analyze information provided by users and generate business-specific GTM insights, recommendations, and reports. Information submitted through Formidable GTM may therefore be processed by technology providers that support these functions. We take reasonable steps to use service providers and technology in a manner consistent with our privacy and security practices.
Data Security
We use reasonable administrative, technical, and organizational measures designed to protect information from unauthorized access, loss, misuse, alteration, or disclosure.
However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
Data Retention
We retain information for as long as reasonably necessary to provide our products and services, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements.
Your Choices
You may contact us to request access to, correction of, or deletion of personal information we maintain about you, subject to applicable legal requirements and legitimate business recordkeeping needs. You may also opt out of non-essential marketing communications at any time by using the unsubscribe option provided in those communications or by contacting us.
Third-Party Services and Links
Our website and products may use or link to third-party websites, platforms, or services. Their privacy practices are governed by their own policies, and Formidable GTM is not responsible for the privacy practices of third parties.
Children's Privacy
Formidable GTM is intended for business and professional use and is not directed to children under 13. We do not knowingly collect personal information from children under 13.
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes to our products, technology, business practices, or legal requirements. The “Last Updated” date at the top of this page indicates when the policy was most recently revised.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, contact us at:
Formidable Marketing, LLC
Formidable GTM™
Email: access@formidablegtm.como Home page